Poll Reveals 30 Percent Of Customers Fear Stolen Personal Information

Data breaches occur every day. You hear about them in your local community, national businesses and places you may frequent online. In a recent Gallup poll of 1,000 individuals only 21% indicated they have “a lot of trust” in the businesses that handle their personal information. Some 47% reported having “some trust.” The remainder of the group, roughly 30% said they have “little or no trust” in companies to keep their personal information secure.

This lack of confidence is not particularly new and unfortunately it’s not getting any better. Year over year it tends to increase slightly as the incidence of data hacking, dumpster diving and mishandled records make the news. In 2013 Target revealed that millions of people were affected by a massive data breach. This stolen personal information caused no end of concern among Target’s customers. Studies show that more than 20% of Target shoppers shop there less and some customers have decided to forgo their Target trips altogether by avoiding the retailer entirely. This outcome is not good for the business or the consumer. Risk is inherent in the world we live in. There may be no way to remove it entirely but we can protect ourselves by being vigilant with sensitive documents, passwords and the information we put on the web.

DataShield helps reduce the risk of your personal information being stolen. Paper shredding, hard drive, phone and tablet destruction are just some of the steps you can proactively take to keep confidential information confidential. For more information or to get pricing call 402-898-5000.

*information obtained from Gallup and USA Today